Case Study
The Challenge
In 2015, CoolAdMedia and Bubble Run 5K sought new ways to attract more participants to the race, increasing the companies overall revenue. We also wanted to tout the amazing race, awesome production and unforgettable memories the Bubble Run 5K participants will experience through comprehensive planning and branding of the event.
The Solution
Bringing new meaning to Bubble Run’s “Good Clean Run” tagline, we encouraged participants to jump on board the Bubble Run 5K. Using CoolAdMedia’s proprietary scale model to not only increase existing location participants but to also expand the brand nationwide in many new markets.
%
Average Participant Growth Per Event
%
Average Yearly Increased Revenue
Month Turnaround
Amazing Result
Launching of the New BubbleRun.com
Mobile Refresh
The new BubbleRun.com went through an entire rebranding, especially focusing on a functional and effective mobile friendly format.
Rebuilt From the Inside Out
The rebuild of BubbleRun.com was designed from the ground up to flow potential participants into the sales funnel and provide event information.
Huge Web Traffic Boost
In Q1 of 2017 we saw over 1,000,000 visitors to BubbleRun.com. Of those visitors, we saw over 2,100,000 page views and decreased bounce rates across the entire site.
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